Checkout · Marketing Without the Ick™
The DPC Patient Growth System

You're one step away from a marketing system that actually brings you patients.

No ads. No burnout. No posting every day just to stay visible. A clear, relationship-first system to help the right patients find you, trust you, and reach out.

Nathalia Hyland
Created by Nathalia Hyland Former dentist · Founder, AlignedMD Marketing · Head of Marketing, My DPC Story
01Build positioning that makes your practice instantly recognizable to the right patients.
02Create content that feels like you, and actually supports patient growth.
03Follow a 90-day roadmap built for real physicians with limited time.
If this feels familiar

You're not the problem. The system is.

→You've posted, and heard nothing back.
→Your website looks fine but doesn't convert visitors into inquiries.
→You're not sure what actually moves the needle, so you do a little of everything and nothing sticks.
→You keep starting and stopping because none of it feels sustainable.

That's not a motivation problem. That's a system problem. This course fixes the system.

“

Her deep understanding of the U.S. healthcare system — both from a clinician’s and a patient’s perspective — sets her apart in this space.

Dr. Maryal Concepcion
Dr. Maryal Concepcion
Host, My DPC Story Podcast

What you're getting

Not a generic healthcare marketing course. A DPC-specific system built by someone who works inside this community every day, and knows exactly where physicians get stuck.

Inside the course

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    Module 01, Why the advice you've been given is wrong for DPC
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    Module 02, Find Your Voice
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    Module 03, What to Actually Post
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    Module 04, Picking Your Platform
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    Module 05, Consistency Without Burnout
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    Module 06, Your 90-Day Roadmap
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    Module 07, From Content to Patients
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    Completion bonus: DPC Content Starter Pack, 30 post ideas, 10 caption templates, 5 patient story frameworks, and plug-and-play CTAs. Unlocks when you finish Module 07.

This is for you if...

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    You're building or growing a DPC practice
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    You're tired of guessing what to post, or avoiding it entirely
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    You want patient growth without ads, funnels, or daily posting
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    You need a plan that works around a real physician's schedule
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    You want marketing that sounds like you, not a hospital brochure
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    You want to be the obvious choice before patients even reach out

Quick questions, answered

Do I need to be on camera?

No. This system works with simple written posts, graphics, and photos. Camera-optional throughout.

What if I barely have time?

The entire course is built around a Minimum Viable Marketing Plan of ~60 minutes per week. There's a full module dedicated to making that sustainable, not just saying it.

Will this work if my practice is new?

Yes, it's most useful early on. Building trust from the beginning means you're not starting from zero when you need patients most.

Do I need paid ads for this to work?

No. This is designed entirely around organic trust-building and patient conversion. No ad spend required.

Optional Next Step

Want me to apply this system directly to your practice?

The course is a complete, actionable system, everything you need is in it. This is for physicians who want to skip the trial-and-error and get a personalized plan built for their specific practice in 90 minutes.

90-Minute Strategy Session

$199

One-on-one with Nathalia. We take everything in the course and build it out specifically for your practice.

  • Your Positioning Statement, refined and ready to use
  • Platform chosen and profile set up correctly
  • 90-day content plan mapped to your actual life
  • Every question answered, specific to your practice